Stop guessing, Start growing.

I teach tested Customer Discovery systems that work - with AI and without. Learn what makes your customers tick, click, and stick around - test faster and finally build what they want.

Browse my most popular training options below

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Psst! You’re in good company here.

I’ve trained people at these companies to get up to speed with AI —>

YouTube • Lufthansa Airlines • Typeform • Supermetrics • Volvo • Spring Health • Accenture • Minted • The Home Depot

…and many more

Prompting Mastery: From beginner to expert in <2 hours.

Learn how to prompt like a pro—for real customer insights, not random LinkedIn hacks.

You’re done wasting time on vague YouTube tutorials and generic prompt tips made for writing average blog posts or dissertations.

You work in Product, Design, or Marketing—and you need AI to actually help you do customer research faster, better, and deeper.

This workshop teaches you how to prompt for real customer discovery tasks—like writing interview guides in seconds (with equal questions to those of research pro’s), capturing feedback with nuance, and spotting insights you’d usually miss.

The prompts you’ll learn can 10x your research velocity and quality—without replacing your brain or your empathy.

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AI Analysis to Insights in half the time

This is a workshop that can be run in 2 ways:

1. Focused on teaching you all my knowledge developed over 500+ hours of testing and based on the latest AI studies, including all the best tools you should consider and how to use them

2. We can focus on the LLM your team must use, so you learn precisely what you need to do to get the most out of your model and still cut Analysis to Insights time in ≈half.

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From Customer Insights to Testable Design with AI

The one major thing missing in all those YouTube videos about AI design tools? Bringing actual customer insights into the design process.

I’ll teach you my proprietary, heavily tested process for taking your insights into AI-generated designs for better testable views in a fraction of the time (no human-made wireframes required).

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From Deep Insights to Marketing Messages that Click

For marketers who want to go from raw feedback to high-converting messaging—fast.

You’ve got survey responses, CRM notes, interviews, chat logs. But making sense of all that feedback to write messaging that actually converts? That’s where momentum stalls.

This workshop is for marketers who want to cut through the noise and use AI to rapidly analyze real customer language—so you can find the patterns, pain points, and emotional hooks that matter.

You’ll learn a repeatable system to go from messy inputs to sharp copy that speaks directly to what your audience cares about—without losing days to spreadsheets or guesswork.

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